Privacy Policy

This policy explains how Nova Labs handles personal information through this website, including our contact and quote forms, project briefs, booking tools, and chat assistant. It does not replace any separate agreement or privacy notice that applies to services we provide for a client.

Information you provide may include your name, email address, phone number, company, role, industry, business location, website and social links, and the contents of your messages. Project briefs and quote requests may also include goals, design preferences, budgets, timelines, and other project details. Bookings include your contact details and selected appointment time.

When you use chat, we process your messages and any business or contact information you choose to share. If you submit your details for follow-up through chat, the submission can include your conversation transcript, pages visited, and an interest score based on your interactions with the site.

Website requests and analytics can provide technical information such as an IP address, browser and device details, referring pages, pages viewed, and interaction events. Our hosting and service providers may process request and error logs to deliver and maintain the website.

We use information to respond to questions, assess project requirements, prepare proposals, arrange calls, communicate about services, and maintain business records. We also use website activity to understand interest in our services, tailor chat prompts, prioritize follow-up, improve the website, and investigate technical problems or misuse.

The site's interest score reflects actions such as visiting service pages, spending time on the site, or requesting a call. It helps our team understand an inquiry; it is not a credit or eligibility score.

The site uses local storage to remember your theme preference and recognize a returning browser. Session storage can hold an unfinished project brief, pages visited, an interest score, and contact details entered during chat. Session data normally lasts for the browser tab's session; local storage can remain until you clear it.

We use Google Analytics to measure website traffic. The Google tag loads with analytics and advertising storage set to denied by default. This setting does not prevent all network requests: Google may still receive cookieless measurement signals and technical request information. Optional PostHog analytics may also be used when enabled with analytics consent.

You can use your browser's settings to block cookies and clear cookies, local storage, and session storage for this site. This can remove saved preferences and unfinished form drafts. Blocking cookies alone does not necessarily disable other browser storage or all analytics requests. You can also contact us about tracking or privacy choices.

When AI chat is enabled, your question and recent conversation context may be sent to OpenAI to generate a response. Questions and answers may be stored in our database and reused to answer matching questions. Chat follow-up requests may also be shared with our team through our lead records and email notifications.

Please do not put passwords, payment card details, government identification numbers, health information, or confidential client material into chat. AI responses can be inaccurate; contact our team to confirm project advice or commitments.

We use service providers to operate the website and handle requests. Depending on the feature and configuration, these include our hosting provider, Supabase for database records, Brevo for email delivery and notifications, Google Sheets for lead records, Google Calendar for bookings, Google Analytics and optional PostHog for measurement, and OpenAI for AI chat. Information is sent to the providers involved in the feature you use. Third-party resources, such as hosted fonts, can also receive technical request information when loaded.

We may disclose information when required by law, to respond to lawful requests, to protect rights and safety, or in connection with a business transfer. Links to other websites take you to services governed by their own privacy notices.

Providers may process information in the United States or other countries where they operate. Privacy protections can differ by location. Contact us if you need more information about the providers involved in your request.

Retention depends on the information and its purpose, including handling inquiries, delivering projects, keeping business records, resolving disputes, and meeting legal obligations. Submitted briefs may also be retained as PDFs, proposals, email notifications, or backup records. Clearing your browser does not delete information already submitted to us or our providers.

No internet transmission or storage system is completely secure. Please share only the information needed for your request, and contact us to arrange an appropriate way to exchange sensitive project material. You can ask us about retention or request deletion using the contact details below.

You can choose not to submit optional information, although we may need certain details to respond, prepare a quote, or arrange a booking. Contact us to request access to, correction of, or deletion of information you have provided, or to ask us to stop promotional follow-up.

Depending on your location and applicable law, you may also have rights to obtain a copy of your information, restrict or object to processing, withdraw consent where processing relies on it, opt out of certain uses, or complain to a privacy regulator. These rights may be subject to exceptions. We may need to verify your identity before fulfilling a request; please do not send identity documents unless we ask through an appropriate channel.

Our website and services are intended for businesses and adult users, not children under 13. If you believe a child has submitted personal information, contact us so we can investigate and arrange deletion where appropriate.

We may update this policy as our website and practices change. The date at the top identifies the latest revision. Where required, we will provide additional notice of material changes.